How To Target Your Marketing With Customer Profiles

How To Target Your Marketing With Customer Profiles

How does a business find new customers? Any business that wants to grow has to find ways to reach new customers. That can be extremely difficult if you don’t know who your customers are. Without being able to focus on a specific audience, your marketing strategy...
How To Turn Your Services Into Products

How To Turn Your Services Into Products

Why do I need to productize my services? The simple answer to this is that it’s just what people expect to see. We’re used to commerce, used to seeing things being packaged and priced, ready to purchase. Advertising has primed us for that environment. That...

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