How do you decide whether to DIY or hire a designer?
A lot depends on time, money, and the purpose for your website. Lucky for you, I have a few tips to help you decide!
Time, Master Of Us All
No matter whether your website is for your business or for personal use (such as online portfolio or resumé), your time matters! It can take a long time to get your website looking right if you don’t already know how to build one. Just learning the basics can take years. That’s time you could be doing the things you love.
Chances are, you’ll be getting quite old before you can learn everything you need. (I should know!)
However, if you find that you have much more time on your hands than dollars in your pocket, you may be in a position to successfully DIY. Which brings us to budget.
What Can You Afford?
Once you have decided on how much time you have to spend on website creation, it’s time to think about your budget.
If you’re just a start-up or a small business, you may be have a smaller budget. DIY site builder programs have a lower price point than hiring a designer. Building your own website may be more cost effective. Just keep in mind that you will be sacrificing originality. Most of these programs are template or theme-based and have limited design options. Your website is likely to come out looking much like someone else’s. This is because they are built to be easy to use & give non-designers a way to just plug in content and go. That’s actually a good thing, but it means that you’ll have to keep the limitations of the program in mind.
Site builders can be a good solution for you if you don’t have the budget to hire a designer and have a little more time on your hands, or if you’re just fairly tech savvy and have a flair for creativity.
A Website’s Purpose
A big question in making your decision is, “What is the purpose of my website?” If your website is a portfolio or online resumé, you can probably get away with a DIY solution. You don’t have to be quite as original with your design, and your budget is likely a bit lower. If you just need a page up to direct customers until you have a more permanent solution, you might be okay building your own web page.
If you are a busy business owner, and you need your website to provide a lot of information about your business to potential customers or secure your presence online, you should go with a professional web designer. When your website needs to be used for marketing or to sell a product, you can count on a pro to maximize your potential for earnings and give you a professional look that people will trust.
Reasons To DIY:
- A lot of time & tech savvy
- Very low budget
- Website design quality or originality isn’t very important to your business
Reasons To Hire A Designer:
- Have room in budget for a website
- You need a unique and professional-looking website
- No time to learn web design, need to focus on your business
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